It's a digital world. Whether we like it or not, clients demand digital photography. And, high end digital cameras produce excellent digital files. That's why Kelley only uses the best digital SLR camera available. This 21 megapixel Canon camera provides a very large digital file with excellent detail. Which provides excellent digital files for brochure work and large color prints, as well as the web. Kelley also uses Photoshop to create and retouch photos. Many of the architectural photos have been retouched. Removing the ugly in reality is his specialty.
Kelley is a bit of a perfectionist and always strives for the best possible images. You hire a professional because you want professional quality. Anyone can buy a digital camera and shoot a picture. Professionals use the digital camera as a tool. The finished photos are a combination of camera, lens, lighting, composition, exposure and angle of view. And, don't forget the processing. All of his photos are created in the camera raw format and processed by computer to provide the best detail and color possible. Digital cameras don't make the photo, the photographer does.
What about film? Most photographers love the quality of film, but the flexibility of digital. Until 6 years ago, Kelley was primarily a 4" x 5" color transparency film photographer. With client demands and the release of this Canon camera, there has been little need to use film.
Kelley King Photography
Southern California, USA
714-641-9875
